Mona Cordes is a London based photographer, stylist and designer. Mona goes into detail, "VIVAL VIRTUEZ is especially meaningful to me since it’s my first collection straight out of university. It has been created in my first and own studio, which I have a years sponsorship for with SET. Since being created in COVID-19 it feels like my emotional outburst of creativity and emotions. The theme started of with a mind map ‘FEELS’ which was brought up from a feeling of uncertainty in the end of 2020. I had all these feeling swirling around my brain and was trying to make sense of it all. I had recently finished university, in September 2020, and wanted to keep creating and making fully new pieces as part of a new collection.
The 7 deadly sins are in some way emotions and feelings which each of us has."
‘VIVAL VIRTUEZ’ is based on the theme of 7 deadly sins. The focus of my looks lays on each of the sins character traits symbolized through print and color. The contrast between emotions as there are f.e within characters pride vs. acedia is a main focus of the shoot and collection itself. Other sins center on envy, vainglory and wrath.
Photographer - Mona Cordes @mona_co_photos
Wardrobe/Design: - Mona Cordes @mona_cordes_
Muse: - Pia @aulforms
Facial prosthetics: - Sophie Gouk @mackerelmonday